Jade Stefano: Learning From Mistakes in the Cannabis Industry

February 17, 2020
Melissa Schiller
jade stefano

Dr. Jade Stefano is Co-Founder and CEO at Puffin Farm, a Washington State sungrown cannabis producer and processor licensed since 2014. Jade is on the Board of Directors of the Washington Sungrowers Industry Association, a non-profit that advocates and lobbies for sungrown cannabis farmers’ interests in the state.

Recently, Cannabis Conference Senior Digital Editor Melissa Schiller spoke with Stefano about outdoor cannabis cultivation. Stefano shared advice on maximizing plant health and cannabinoid and terpene profiles, as well as lessons learned from the farm’s first hemp crop.

You can read the full interview here.

Cannabis Conference: What do you hope attendees will bring back to their business from your session at Cannabis Conference 2020?

Jade Stefano: Hopefully people will get a good handle on things to avoid. There are a lot of mistakes. We made mistakes along the way, so hopefully we can provide some information on what we’ve learned to keep people from making similar mistakes.

As far as best practices, hopefully people will have a good starting point for some basic things they can do that are cheap and easy and save you a ton of money and headache in the end. There are little things that one can be proactive about and really save a lot of hassle and money down the road.

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