CEO and Principal, Kranewreck Enterprises
Kris Krane is CEO and Principal of Kranewreck Enterprises, where he works as an independent consultant to the cannabis industry. In this capacity he serves as a senior advisor to a licensed social equity retail cannabis dispensary licensee in Boston, MA, a vertically integrated production, cultivation, and retail operator in Maine, and a vertically integrated licensed cannabis operator in Michigan.
Recently, Kris joined the New York based public relations/investor relations firm KCSA Strategic Communications on a part-time basis, where he serves as Director of Cannabis Development and head of the Chicago office for the cannabis division of the company. In that role he is responsible for identifying new prospective clients who could benefit from the firm’s public relations and investor relations services and working with clients on the development of innovative public relations strategies and crisis messaging management.
Kris is also a principal owner and President of Anderson Leonard Pharmaceuticals, a licensed cultivator, producer, and exporter located in the Republic of North Macedonia.
Until July 2021, Kris Krane served as President of 4Front Ventures, a cannabis company designed for long-term success and built upon battle-tested operating capabilities at scale, experienced and committed leadership, a strategic asset base, and a commitment to being a magnet for talent. 4Front is recognized as one of the leading Multi State Operators in the legal cannabis industry, operating cannabis dispensaries, cultivation and production facilities across the United States.
Kris also served as President of 4Front subsidiary Mission Partners, which has operated medical and adult use cannabis dispensaries under the Mission brand in Arizona, Illinois, Massachusetts, Maryland, Michigan, and Pennsylvania. Mission’s reputation for excellent operations with an advocacy focus resulted in CNBC featuring the brand and reporting live from Mission’s store on the South Side of Chicago for an entire day in February 2020.
After completing an acquisition of Cannex in 2019, 4Front became the largest wholesaler/producer in Washington State, and is currently completing a build out of a state of the art production facility in Southern California. 4Front’s cultivation and production division Brightleaf is in the process of bringing it’s proven market leading brands from Washington to 4Front’s operations in California, Illinois, Massachusetts, and Michigan.
4Front’s subsidiary, 4Front Advisors, is recognized as one of the nation’s leading medical marijuana dispensary consulting firms, dedicated to ensuring the highest standards of operations in the industry. 4Front Advisors experienced unparalleled success in helping clients navigate the complex regulatory process necessary to obtain medical cannabis business permits in state regulated markets, assisting clients in procuring over 50 dispensary and cultivation licenses in seven states in highly competitive application processes.