Speaker Bio


Larry Scheffler

Larry Scheffler

Co-CEO and Board Member, Planet 13

Larry Scheffler is co-CEO of Planet 13, which operates a large retail store just off the Las Vegas Strip and has six cannabis licenses, including cultivation and retail distribution for its in-house brands. Scheffler, who has lived in Las Vegas for 48 years, founded Las Vegas Color Graphics Inc. 40 years ago in 1978. He also served as a councilman for the city of Henderson, Nevada, from 1990 to 1995. Scheffler has also served as a commissioner on six major commissions in Southern Nevada government. He has an extensive background in real estate. He has founded and is managing director of entities controlling more than 1,000 acres in 3 states that are under some form of development.

Session:

Growing a Brand


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